Heh, sorry I neglected this post. Shame on me. Anyway, why this is genius...
As you may or may not have known, Bruce Wayne has been traveling through time thanks to the Omega Effect of Darkseid's Omega Beams. Well, he's back now, the full details of how will be discovered tomorrow when the 6th issue of Return of Bruce Wayne comes out.
But in Batman & Robin #16, he's back, and at the end of the comic, he holds a press conference and essentially announces that he has been funding Batman all this time, in terms of his crime-fighting technology and such. Furthermore, he announces that the "War against Crime" goes global tonight, and the Wayne Enterprises' newest venture, Batman Inc.
What he's done is essentially turned the idea of Batman into a corporation, a division of Wayne Enterprises that is devoted to fighting crime, and it's a very new take on the character. I find the idea to be absolutely brilliant, because it can open up so many fantastic stories for the character, all around. First and foremost, it's going away from the whole "Batman is a loner dick" motive, which I think is good cause it's been done for a long time now, and it shows the growth of the character of Bruce Wayne. Second, it opens up the possibility of awesome new characters for the Batman mythos & the DCU as a whole, because while Dick Grayson & Damian stay on in Gotham as Batman & Robin, Bruce will be traveling around the world to train people to be Batman-esque crime fighters. Third, it still doesn't reveal Bruce to be Batman, but it definitely sets him up as a potential target from criminals and the govt., even more so that he already was.
So many potential stories can come from this Batman Inc. idea. It's a completely new direction and if done correctly, it can be really good. All in all, I think it's one of the best ideas DC has come up with since the Emotional Spectrum in the Green Lantern U. right now.
While this is certainly interesting and I am curious to see how it goes, at the same time, I'm not sure if I like it very much. Bruce has essentially turned himself into a franchise and it seems a bit corny in that respect. It seems to be borrowing, also, from when Spidey went public with his identity, as a way for DC to also cash in on what Marvel did, as crappy or as great as fans respectively thought that move to be. It seems like a publisher stunt than it does a serious new direction for Batman.
I can see how this was discussed in the board room when the idea was passed around. Some of the editors were getting tired of the current Batman archetype, they wanna drag in more readers, so they suggest to borrow from Marvel. However, they alter it just so so that it's still a different idea. Basically, they wanted Batman to be accessible to everyone and they're thus going to make Batman accessible to the whole world by marketing the shadowy loner vigilante that so many of us have grown up with. They've painted themselves into a corner with killing off, bringing back (via time travel), and substituting Batman so they're gonna have Bruce retire the cowl (which is odd, as Bruce is simply Batman with his mask off, to paraphrase Peter David) and market his identity to others.
I dunno... This can go two ways and with a good team of writers, it could prolly be pretty darn good. I may actually become a regular reader again. But, in the wrong hands, this can also go south really fast and then the editors will need to pull another gimmick outta their ass in order to save Batman from the fryer.