That has more to do with SRK itself than with TvC being a good game or not. The console of choice in combination with the always stupid "lol it's not Marvel 3/it's not like Marvel 2" didn't help it there. Honestly, the latter is a good part of the reason why I'm really hoping it's more like TvC than MvC2 just to see the bitter tears >_> (the other part being that I like TvC's feel more than MvC2's)
Fact of the matter is, TvC still didn't change the name of the game all that much. Looking at worldwide sales, as well as quotes from company personnel, it can be gleaned that it was not the Wii fanbase that really helped TvC throughout its two lifetimes. It really boiled down to players who more or less were PS360 fighting game fans, who happened to have a Wii in the household, as well. THEY were the majority that ended up helping the game.
And even there, the game itself couldn't last because it does not have the long-legs of some other fighters. "Casual appeal" not withstanding, it was also the makings of the game's downfall, when it came to longevity. You know some thing is not quite right when Famitsu, whose reviews' quality could always be called into question, stated that the game felt "flat" and that it really boiled down to how players can do the same Baroque combos over and over again. Lo and behold, that's EXACTLY the kind of things that even the most open-minded of FGers have said about the game.
So, honestly, that all said, the less MvC:FTW is like TvC, the better off the game may be already. Casual appeal is fine and good, but not if it sacrifices the game's long-lasting appeal in the process.
Let me tell you right now, I don't give a [parasitic bomb] what those bloody little communities think. Odds are, most of them pirate the games anyway. And they're going to do what they're going to do to have their way (Brawl+ and ban lists are an excellent example of this). I'd rather not associate myself with the likes of Dylan Tnga and other like-minded idiots, and I don't think new players or fans of Marvel and Capcom that aren't privvy to this unadulterated BS deserve that displeasure.
Video games are in a state of reinvention and simplification as is obvious from the Wii's results.
And this simplification is still part of the problem, NOT the solution.
For example, as inevitable as it may be, Ono (SF4 producer) getting his hands on a new Darkstalkers game is a source of worry for me and many. Doing what happened to SF4 is one thing, as SF has worldwide appeal that was waiting to be catered to. But what's the use of trying to "simplify" and "mass market" Darkstalkers, when such a series never had that kind of market share in the first place? No "Vampire" game ever had the appeal of a Street Fighter or MAHVEL game in the West. Udon's Darkstalkers comic run did not last long. Even in the midst of the fighting game resurgence of the last few years, as well as GGPO taking the scene to new heights, Darkstalkers has still been very much a niche thing, especially in the West.
Ono could try and "SF4-ify" Darkstalkers if that's what he REALLY wishes. But I'm thinking that the backlash from the old guard would be even worse than when it came from SF4. The fan-base demographic is much smaller than SF's, and the casual audience is NOT THERE. So, with that much stated, would there really be much that to benefit from trying to make a "casual push" for such a franchise? I say, definitely not.
Furthermore, not everybody believes in this "simplication" mantra, and still gets very positive results. Case in point: BLIZZARD.
Blizzard, as a rule, has always gone to say that they craft a game with the "hardcore" sect of their fanbase in mind, first and foremost. They say that, because they know that their hardcore fanbase is inevitably the hardest one to please, but also because the design model provides a game that will serve to have many levels of depth. This is why, especially, SC2 is the game it is, because as much as some people may not like that the game looks to be little more than a graphical facelift of a game from over a decade ago, the game will still serve to keep its fans happy.
That's the thing that I wish Capcom would get, as well. You can craft a game that can still be hardcore oriented, yet still has various levels that can cater to so many different people, as well. This "streamlining" process may lower the skill threshold required for their games, but it also kills the game's possible livelihood in the process.
I mean, honestly, how many times are Capcom going to allow the continuing of this insanity of "dumbing down" perfectly fine games, and expect a different result?